First, it's important to note that there are two types of Indeed job postings: "Organic" Jobs, and "Sponsored" Jobs.
Organic Jobs are “free” and are generally pulled off of a client's career site by Indeed — the jobs are then published on the Indeed.com site. Organic jobs naturally fall back in search results over time.Sponsored Jobs are based on a pay for performance model. Jobs that are sponsored by employers remain high in the search results and appear prominently at the top and the bottom of the page.
Indeed generally handles Organic Jobs. They do not allow job distributors to handle Organic listings without prior approval.Organic Job Posting Approval Process:
Other Indeed Requirements
Indeed requires that Organic Jobs contain an Apply URL that brings candidates to the "job details" page on the career site, where the job can be viewed in its entirety before jumping into the apply process. This is due to the fact that Organic Ads only display a brief snippet of the job ads (example below).
You will need to confirm with Indeed that you can send the "job details" URL via eQuest for all jobs.
Contact eQuest Support if you have any questions about the URL structure.
Unless a client goes through the Approval Process outlined above, their Organic Jobs will not be processed.
In an effort to mitigate Indeed posting issues, the board is clearly labeled "Indeed Sponsored Ads" in eQuest.
Also, we display a disclaimer (below) that the eQuest Admin has to sign off on when setting up Indeed.
eQuest is able to send Sponsored Jobs to Indeed without the need for the full approval process as outlined above.
However, your Indeed Account Rep must be informed that eQuest will be publishing jobs on your behalf prior to configuring "Indeed Sponsored Ads" in eQuest.
Since Indeed is already getting the jobs organically, they handle the de-duping of the jobs and determine that the jobs coming from eQuest are destined for sponsorship (also potentially taking into account predefined mapping — see below).
If Indeed is getting the Organic Jobs from eQuest, this complicates things — contact your Indeed Account Rep for guidance if you fall under this scenario.
The Sponsored Job dollar amount for each job posting is handled at Indeed by way of predefined mapping (e.g. Engineering positions in San Francisco get a "Sponsored" budget of $300) — it's not handled on the eQuest side. eQuest is strictly the delivery mechanism used to get the jobs to Indeed.